Senior Wordpress Developer and Analyst - expert in SEO
This is a remote position. Client Overview Join a dynamic, growth-oriented manufacturing company specializing in industrial adhesives.
Senior Wordpress Developer and Analyst - expert in SEO
BruntWork
United States
Part TimeSalaryNegotiable
Posted on 23rd Oct 2024
This is a remote position.
Client Overview Join a dynamic, growth-oriented manufacturing company specializing in industrial adhesives. This small but ambitious organization is on a rapid expansion trajectory, having recently undergone a complete rebranding. With a focus on innovation and pushing boundaries in the industrial sector, they’re seeking a talented Wordpress Developer and Analyst to elevate their digital presence and support their exciting growth initiatives.
Scope:
25 hours per week
Monday through Friday, 9AM - 2PM Council Bluffs, IA
Responsibilities:
Communicate clearly and effectively with the management team on website technical and content-related matters.
Analyze and improve website performance through KPIs related to traffic, conversions, and technical elements.
Provide recommendations for improving website performance from both a technical and content perspective.
Manage the backend of the website (WordPress, CSS, databases) and have a solid understanding of the WordPress ecosystem, including plugins and modules.
Ensure user-friendly frontend design (UX/UI) to improve user engagement.
Monitor website analytics (Google Analytics 4) and SEO performance (using tools like SEMrush), and provide ongoing reports with actionable insights.
Increase website traffic through both organic and paid channels.
Improve user engagement and conversions (e.g., lead forms, appointments, brochure requests).
Requirements:
Proven experience in WordPress development, including both front-end and back-end
Strong skills in Google Analytics, SEO, and SEM.
Experience in website backend and frontend management.
Knowledge of WordPress and relevant tools for enhancing website functionality.
Ability to communicate and work effectively with senior business professionals in the U.S.
Strong skills in HTML, CSS, JavaScript, and PHP
Familiarity with SEO best practices
Excellent problem-solving skills and attention to detail
Strong communication skills in English
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Be bold
Motivate teams to do their best work. Offer best practices to get users going in the right direction. Be bold and offer just enough help to get the work started, and then get out of the way. Give accurate information so users can make educated decisions. Know your user's struggles and desired outcomes and give just enough information to let them get where they need to go.
Be optimistic
Focusing on the details gives people confidence in our products. Weave a consistent story across our fabric and be diligent about vocabulary across all messaging by being brand conscious across products to create a seamless flow across all the things. Let people know that they can jump in and start working expecting to find a dependable experience across all the things. Keep teams in the loop about what is happening by informing them of relevant features, products and opportunities for success. Be on the journey with them and highlight the key points that will help them the most - right now. Be in the moment by focusing attention on the important bits first.
Be practical, with a wink
Keep our own story short and give teams just enough to get moving. Get to the point and be direct. Be concise - we tell the story of how we can help, but we do it directly and with purpose. Be on the lookout for opportunities and be quick to offer a helping hand. At the same time realize that novbody likes a nosy neighbor. Give the user just enough to know that something awesome is around the corner and then get out of the way. Write clear, accurate, and concise text that makes interfaces more usable and consistent - and builds trust. We strive to write text that is understandable by anyone, anywhere, regardless of their culture or language so that everyone feels they are part of the team.