Marketing Campaign Manager

ModSquad provides CX services for companies in markets all over the world, from Fortune 500s to startups. We are seeking someone to create and run marketing campaigns that will drive demand and brand awareness. Do you love project managing events and campaign timelines? This critical role supports the Marketing and Sales teams and is responsible for devising, executing, and analyzing marketing campaigns, events and project/content management. The successful candidate will be a highly organized B2B campaign marketer with solid experience with events and launching successful integrated marketing campaigns. This is a work from home/remote full-time position and reports to the Director of Demand Generation.

Key Responsibilities:

• Create integrated marketing campaigns based on market segments to gain new customers and build repeat business
• Manage various aspects of trade shows and events including budgeting, pre-show planning and outreach, post-show lead upload and outreach, event coordination, collateral, and onsite support to drive leads into the sales funnel
• Work with sales and marketing to ensure proper messaging, timing, and execution of multi-channel campaigns
• Project management of campaigns to drive pipeline growth leveraging and aligning key marketing channels with consistent content/messaging
• Recommend and present overview strategy briefs that tie into detailed tactical plans for building awareness, consideration and purchasing decisions
• Provide ongoing reporting, campaign insights and goal pacing to stakeholders
• Constantly monitor, measure and hone the performance of sales enablement to enact programs that achieve revenue goals for each target market
• Plan seamless integration of competitive campaigns and partner channel campaigns within the prescriptive buyer journeys and overall segment campaign plans

What’s in it for you:

• Work with an extremely talented team of colleagues serving a highly visible group of clients
• A company culture that values exceptional performance and people skills
• Being part of an award-winning growth company scaling across the globe
• The flexibility of working from home with competitive salary plus benefits

What are we looking for:

• Has top drawer skills and track record
• Is passionate about optimizing campaigns, events and marketing programs
• Has a hunter mentality
• Loves being a part of a team
• Cares about the details, very reliable, and friendly
• Is driven, organized and enjoys multitasking
• Is comfortable working with team members across time zones

Requirements:

• 5+ years marketing experience in B2B campaign and event planning management
• Experience coordinating events and trade show marketing campaigns
• Proven ability to plan, execute, and optimize campaigns with a demonstrable impact on revenue
• Understanding of the sales pipeline and sales processes
• A self-starter with excellent project management and communication skills
• Demonstrated experience defining and measuring programs, including analytics and reporting
• Experience with Salesforce, Hubspot (blog management), Google Analytics required; Asana, Popl, and Slack experience preferred
• BA/BS degree in relevant field

***PRO TIP***: Take your time and make sure you do a thorough job in completing your application. Your responses should be grammatically correct and comprehensive. This will greatly increase the probability of scoring an interview!
Please note: A Chromebook is not sufficient for ModSquad projects.
Who is ModSquad?ModSquad is a global provider of managed digital engagement services. Our 10,000+ Mods chat with customers, moderate web content, manage communities, and buzz in social media for many of the world’s coolest brands, including the NFL, Zendesk, and Topps, to name a few. We bring companies closer to their customers than ever before. From global enterprises to international agencies to hip new startups, our clients have reaped the benefits of putting ModSquad's expertise to work. With experienced Mods available in 50+ languages in 70+ countries, we’re your squad for the digital world.
ModSquad is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), gender, national origin, ancestry, age, physical or mental disability, military status, status as a veteran or disabled veteran, sexual orientation, gender identity or expression, marital or family status, genetic information, medical condition, or any other basis protected by applicable federal, state, or local law, ordinance, or regulation.
***Pay rates vary by client and are not negotiable. Rates will be disclosed during the interview process.
Individual base pay or rate depends on various factors, in addition to primary work location, such as complexity and responsibility of role, job or contract duties/requirements, and relevant experience and skills. Although we have opportunities across the globe, this advertisement excludes individuals residing in California, Colorado, New York, and Washington at this time.