Leap Event Technology is a remote-friendly company. This position is open to any candidate in North America.
Leap is revolutionizing the event technology industry by empowering organizers to create experiences that are more engaging, more thrilling, and more impactful than ever before. Our all-in-one suite of ticketing, mobile apps, experiential marketing, and patron management tools, combined with our expert marketing services, allows organizers to drive nonstop engagement and capture all customer data from their entire event. That’s why iconic brands like New York Comic Con, Bonnaroo, Illuminarium, and the NHL choose us to power their events.
We are a diverse and passionate team of event experts and fans who are dedicated to helping organizers transform their event experiences. Like our clients, we live and breathe events. We take our passion, knowledge, and hands-on experience and apply it to our work every single day. With offices in Dallas, Montreal, and Sydney, and an expansive remote workforce across the globe, our diverse backgrounds give us the experience needed to create incredible events for any industry, anywhere in the world.
Leap Event Technology is recognized and certified as a Top Workplace and Great Place to Work Canada.
The Performance Marketing Director will work primarily with our Marketing & Analytics team, the leader in helping sports teams, venues, and entertainment companies market their events and increase revenue. From email marketing to digital advertising and database analysis, industry leaders such as Madison Square Garden, New York Jets, Fanatics Events, and Foxwoods Casino Resort rely on Leap’s Marketing & Analytics expertise to turn their customers into loyal fans.
As a Performance Marketing Director, you will build out and oversee a team of experts designing and executing paid ad campaigns for some of the world’s biggest events and most iconic brands. You will be responsible for hiring a lean but mighty team, delivering client success through performance marketing, reporting, and strategy, plus campaign development and optimization.
Focus on client success through performance marketing that drives ROI
Hire and manage a team of stellar digital marketers
Provide industry expertise and guidance around emerging trends and best practices
Develop and manage paid search strategy and implementation
Develop and manage paid digital and social strategy gameplans
Analyze campaign results and proactively provide recommendations to clients
Present campaign plans and reports on a regular basis
Introduce additional marketing campaign strategies outside traditional performance marketing channels
From time to time, advise on Leap’s performance marketing activities
Medical, Dental, Vision, and Voluntary benefits
Paid parental leave (following 12 months of continuous employment)
Udemy Business, a world-class learning and development platform
Leap Event Technology is a 100% remote-friendly company. However, we do offer the option of working in the office for employees located in Montréal (CAN), Dallas (U.S.), Sydney (AUS). All of our offices are stocked with snacks and drinks and we provide a free lunch every week. We offer a monthly travel stipend, and even host the occasional themed party and happy hour!
If you don’t live near an office but happen to be visiting nearby, you can work from the office for as long as you need.
Leap Event Technology requires all Event Operations employees and contractors who will be representing the company at a client event to be fully vaccinated at least two weeks prior to attending. Exemptions are determined by the event organizer. Employees are not required to be fully vaccinated to be present at an office facility.
*Leap Event Technology provides equal opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.
BA/BS degree in marketing or related field
8+ years of experience in digital marketing (preferably focused on ticket sales)
Ideally, has experience working in sports or live event industry
Agency experience is preferred but not required
Experience managing a variety of concurrent projects
Excellent presentation skills with demonstrated expertise in digital marketing
Passion for the social media and digital content space and an understanding of how consumers engage with and consume content on the various platforms
Please ensure that you regularly check the email address that you provide during the application process for any updates from potential employers. Your application status, interview invitations, or job offers will be sent via email. Respond promptly to maintain your candidacy.