Performance Marketing Specialist (Google Ads)

This is a remote position.

Schedule:

• 37.5 hours per week
  
• Monday - Friday, 9AM - 5:30PM AEDT
  
• Includes 1 hour unpaid break

Client Timezone: Australian Eastern Daylight Time

Client Overview

Join a dynamic and innovative performance marketing agency that’s making waves in the digital landscape. Our client, a leading independent agency based in Melbourne, Australia, is at the forefront of driving measurable results and ROI for a diverse portfolio of clients. With a commitment to excellence and a data-driven approach, they’re revolutionizing the way businesses connect with their audiences through cutting-edge digital strategies.

Job Description

Are you passionate about the power of Google Ads and ready to take your career to new heights? We’re seeking a talented Performance Marketer specializing in Google Ads to join our client’s growing team of digital marketing experts. In this role, you’ll have the opportunity to work on exciting campaigns for a diverse range of clients, optimizing performance and driving exceptional results. You’ll be at the forefront of digital advertising, utilizing the latest tools and techniques to create, manage, and optimize high-impact Google Ads campaigns. If you thrive in a fast-paced environment, love diving deep into data, and have a knack for turning insights into action, this is your chance to make a significant impact in the world of performance marketing.

Responsibilities

• Develop and execute innovative Google Ads strategies tailored to each client’s unique goals and target audience
  
• Manage and optimize multiple Google Ads campaigns simultaneously, ensuring peak performance and ROI
  
• Conduct in-depth keyword research and implement advanced targeting techniques to maximize campaign effectiveness
  
• Craft compelling ad copy that resonates with target audiences and drives conversions
  
• Continuously monitor campaign performance, making data-driven decisions to improve results
  
• Optimize landing pages in collaboration with web development teams to enhance conversion rates
  
• Provide regular, insightful performance reports to clients, translating complex data into actionable recommendations
  
• Stay ahead of the curve by keeping up-to-date with the latest Google Ads features, industry trends, and best practices
  
• Collaborate with cross-functional teams to ensure integrated marketing approaches and cohesive strategies
  
• Contribute to the agency’s growth by sharing knowledge and innovative ideas with team members
  

Requirements

• Minimum 3 years of hands-on experience managing Google Ads campaigns, with a proven track record of driving results
  
• Deep understanding of Google Ads platform, including Search, Display, Video, and Shopping campaigns
  
• Strong analytical skills with the ability to interpret complex data and translate insights into effective strategies
  
• Experience managing substantial ad budgets and optimizing campaigns for maximum ROI
  
• Proficiency in using Google Analytics and other relevant tools for performance tracking and reporting
  
• Google Ads certification is a plus
  
• Excellent communication skills in English, both written and verbal
  
• Strong problem-solving abilities and attention to detail
  
• Ability to work independently and manage multiple projects simultaneously in a fast-paced environment
  
• Passion for digital marketing and a drive to stay updated with industry trends and innovations
  
• Experience working with clients across various industries is highly desirable