Field Marketing Manager, Canada, Remote

Highlights:

• OTE (On-Target Earnings): $88,500
• Base Salary: $71,600
• Location: remote in Canada
• Stock options

About Us

At Fundraise Up, we are reimagining the fundraising platform to create the most convenient and fastest way to donate to non-profit foundations. Our innovation is aimed at enhancing loading speeds, boosting conversion rates, offering diverse payment methods, and more. Each month, individuals worldwide donate tens of millions of dollars through our platform. We are the go-to fundraising solution for some of the world's leading non-profit organizations. UNICEF, The Obama Foundation, the Alzheimer's Association, and many others leverage our platform for their online fundraising needs.

About The Role

We are seeking a dynamic and results-driven Field Marketing Manager to lead our global field marketing initiatives. The ideal candidate will be responsible for developing and executing innovative marketing strategies that drive demand generation and enhance brand awareness including trade shows, webinars, customer appreciation events, content & tool development, and field marketing campaigns. As a key member of the marketing team, the Field Manager will work closely with sales, CS, product, and marketing teams to align on objectives and deliver impactful marketing programs that enhance our brand presence and foster growth.

Key Responsibilities

• Develop and implement comprehensive field marketing plans, including but not limited to events, roadshows, seminars, trade shows, and networking opportunities that align with sales objectives;

• Ensure that activities deliver a positive return on investment;

• Collaborate with the sales team to understand market-specific dynamics and opportunities, and create tailored campaigns that are both personal and scalable;

• Develop and implement a strategic events plan that aligns with the company's marketing goals and brand strategy;

• Manage all aspects of event planning, including budgeting, venue selection, vendor management, logistics, and onsite execution with the support of an external agency;

• Track, measure, and analyze event performance against defined KPIs, providing reports on ROI and recommendations for future improvements;

• Manage the end-to-end execution of field marketing initiatives, from initial planning to post-event analysis and reporting;

• Lead the creation of tools and channels to support the sales team in effectively communicating value propositions;

• Serve as a brand ambassador, ensuring consistent messaging and brand presentation across all field marketing touchpoints;

• Stay abreast of industry trends and innovations, incorporating new ideas and technologies to enhance field marketing initiatives and the event experience for attendees to maximize engagement.

Skills and Qualifications

• Minimum 5 years of experience in field marketing, with a proven track record of executing successful events and marketing campaigns;

• Proven track record of executing successful events that meet business objectives;

• Strong project management skills, with the ability to lead multiple projects simultaneously and meet tight deadlines;

• Excellent communication and interpersonal skills, with the capability to engage and influence cross-functional teams;

• Ability to work under pressure, multitask, and manage deadlines;

• Creative thinker with a strategic mindset and an eye for detail;

• Willingness to travel as required to manage field marketing activities and attend industry events

Benefits

Our compensation package includes comprehensive benefits and perks, meaningful equity, and a competitive salary:

• 30 days off.
• Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace.
• English learning courses (50% reimbursement, up to $1,000 annually).
• Relevant professional education (50% reimbursement, up to $1,500 annually).
• Gym or swimming pool (50% reimbursement, up to $500 annually).
• Coworking (up to $250 monthly).
• Remote working.

**Please note: All official correspondence from Fundraise Up will exclusively originate from the @fundraiseup.com domain. Exercise caution and ensure the authenticity of emails claiming to be from our company.

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