Head of B2B Marketing
TeamSnap
United States
Full TimeSalaryUSD 220k
Posted on 17th Dec 2024
🌎 About Us
At TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “Best Places to Work” and Built In’s “100 Best Remote-First Places to Work.”
TeamSnap is hiring a Head of Marketing for its B2B business lines. This is a critical role focused on driving market leadership and revenue growth for TeamSnap for Business (software and payments solutions) and TeamSnap for Brands (advertising and sponsorship solutions) serving the massive youth sports market. You’ll be responsible for leading end-to-end marketing strategy and execution spanning demand generation, content marketing, product marketing and customer marketing to drive revenue growth.
Reporting to the SVP of Marketing, the ideal candidate is a strategic, growth-focused leader with deep experience leading high-impact B2B marketing teams in SaaS businesses. You’ll be equally skilled at getting insights from our customers, unlocking growth opportunities from our data, shaping differentiated messages to the market, and reporting on business results to our executive team and board.
What You'll Do:
- Strategic Leadership: Develop and implement a cohesive marketing strategy aligning marketing initiatives to TeamSnap’s business goals across multiple audiences and revenue streams.
- Demand Generation: Deliver demand generation plan and channel strategies that drive awareness, generate high-quality leads, and accelerate pipeline growth. Own demand gen goals, budget and ROI.
- Content Marketing: Shape content marketing strategies that reinforce TeamSnap’s industry leadership, drive differentiation, and deliver value to our key audiences.
- Customer marketing: build scalable customer programs focused on customer engagement, adoption and retention.
- Marketing Innovation: Inform and leverage marketing technology, data and systems to drive measurable impact and enable data-driven marketing decisions.
- People Leadership: Build and lead a high-performing marketing team, fostering a culture of collaboration, innovation and accountability.
- Cross functional leadership: As part of the B2B leadership team, collaborate closely with sales, product, and customer experience leaders to deliver greatest value to our customers.
What Will Set You Up for Success:
- 12+ years of B2B SaaS marketing leadership experience.
- Deep experience building and leading demand generation strategies and delivering measurable results spanning SMB and enterprise customers.
- Highly data-driven, able to make strategic decisions based on performance metrics and market insights.
- Inspiring people leader with demonstrated success in building, mentoring, and leading high-performing teams across multiple marketing functions.
- Exceptional executive communication skills, building confidence and trust at all levels.
- Builder mindset, able to push effectively through complexity.
- Feeling a connection to TeamSnap’s mission and the value of youth sports.
- Bonus points: Experience in the advertising and media industry
Total Rewards:
- We're proud to be remote-first. We've been working remotely since 2009, long before COVID made it cool
- Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)
- 100% premium coverage of medical/dental/vision for you and your family
- 401K to help you invest for the future
- $1,500 annual learning and development stipend
- Travel to fun locations for all-company meetings and team events
- Generous home office allowance to set you up for success
- TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter
- Monthly stipend for health wellness and much more!
Compensation
We’re committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $220,000 inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location.
đź–Ą Location
TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren’t in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in at the moment, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Hampshire, New Mexico, Rhode Island, and South Dakota and while we love all parts of the world, we can only hire permanent US residents at this time.
🚀 Opportunities to Grow
At TeamSnap, you're not a culture fit, you're a culture add. We work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.
🏆 Working at TeamSnap
At TeamSnap, you're not a culture fit, you're a culture add. Check out our Culture Playbook and learn how we succeed at being remote-first, what makes our company so unique, and how we're inspired by our people, our customers, and our values.
🧡 Inclusion and Diversity
Creativity and innovation can't thrive when we're cookie-cutter images of each other. We’re quickly growing more diverse, but there's always room for improvement. We are committed to inclusion and diversity at TeamSnap and this includes four employee resource groups: Women, People of Color, LGBTQIA+, and the Talent Acquisition Task Force, designed to reduce unconscious biases in our hiring practices. We hold ourselves accountable in building an environment where everyone feels valued. If you need any disability-related adaptation during the recruitment process, just let us know! We are an Equal Employment Opportunity Employer.
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